Australia's Home of Wood, Fire and Smoke Since 2007
At BBQAroma we pioneered natural fuel barbecue in Sydney by introducing Australian Mallee hardwood charcoal when gas was king. Today, we remain driven by flame, helping Australians master low and slow cooking, authentic American BBQ and traditional open fire grilling.
BBQAroma's journey began well before barbecue culture really took off. In 2007 we introduced Sydney to the Arrosticini BBQ tradition, serving charcoal grilled lamb skewers from our market stall. Those early days shaped our belief that barbecue is more than food, it is culture, community and shared flavour.
By 2010, as more of our customers returned from the United States inspired by authentic American BBQ and a taste for low and slow cooking, we listened. Australians came back talking about low and slow smoked brisket, smoked BBQ ribs and pulled pork butt, each made possible by the flavour of wood fire and patient cooking. We felt that too. Back at home, we shared that curiosity. Cuts of meat were limited, proper smoker pits were rare and hardwoods like Hickory, Oak, Mesquite and Maple were almost unheard of. We experimented, swapped tips and worked hard to bring these flavours within reach in Australia.
As the barbecue scene grew, with Adelaide hosting the first national BBQ event in 2012, Port Macquarie in 2014 and Melbourne welcoming a KCBS sanctioned competition in 2015, BBQAroma was woven right into that fabric. We did not create the scene, but we helped nurture it.
When world class brands from North America such as Yoder Smokers, Green Mountain Grills, Bradley Smokers, the Big Green Egg, Bear Mountain BBQ and Coleman BBQ became available to local cooks, we made sure they were within reach. Still, we stayed true to our deeper mission.
Fuel and natural wood have always been our heartbeat. From day one we pushed for quality, pioneering the use of Australian Mallee hardwood charcoal while also offering a wide range of all natural BBQ charcoal and premium pellet BBQ fuels. Our stainless steel skewers, seasoning rubs, BBQ sauces, thermometers and smoking woods continue to support both family gatherings and competition level cooking.
Today, BBQAroma carries one of the most comprehensive ranges in the country. Alongside trusted names from abroad you will also find Tagwood BBQ, whose Argentine inspired Santa Maria grills are USA designed for open fire authenticity. We are proud of our local innovations too, featuring Australian brands such as Hark BBQ and Valkry.
BBQAroma stands as a trusted part of Australia's barbecue story. From low and slow smoked briskets to skewers over charcoal, from parrilla roasts to kamado cooking, we stand for wood, fire, smoke and flavour. More than retail, this has always been about sharing knowledge, celebrating tradition and helping every Australian cook with confidence and taste.